In terms of social media, 2021 was an absolute record year for Bitcoin with over 100 million tweet mentions.
As is well known, the end of December is the time to look back at the year. And regarding Bitcoin, the largest cryptocurrency by market capitalization, there are some curiosities to report shortly before the end of the year. In 2021, there was not only one new all-time high after another in terms of price. The number of posts on social media has also reached a new record. This shows that public awareness of Bitcoin and cryptocurrencies in general has increased tremendously this year.
According to data from Visibrain analysis company In 2021 there were 101 million tweets that contained the word “Bitcoin”. Compared to the previous year, this means a significant increase of 350 percent. Of course, the association with important news for the crypto industry is one of the causes of this increase. In February, Tesla announced the purchase of BTC worth $ 1.5 billion on social media. A little later, the company announced that it would also accept Bitcoin as a means of payment. Both incidents resulted in a massive number of retweets, which automatically increased the number of mentions of Bitcoin. At the same time, MicroStratey CEO Michael Saylor, known as GigaChad, also uses the platform launched by Jack Dorsey to announce his Bitcoin maximalism (along with a corresponding hashtag) to the world, almost daily.
But there were also other Bitcoin news that were hotly debated on social media platforms. The biggest spike in tweets was due to the # LaserRayUntil100K hashtag, which is responsible for laser eyes on users’ profile photos, which are popular on Twitter’s crypto scene. US Senator Cynthia Lummis is believed to be the author of this meme. Furthermore, the Bitcoin law in El Salvador caused a stir. Only when announced, and again when it goes into effect in September. And Salvadoran President Nayib Bukele never misses an opportunity to publicize his country’s adoption of Bitcoin through Twitter.